Best Moisturizer For Bikini Area – Top 12 Picks

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Keeping the bikini area groomed is a no-brainer for women. It’s one of the basic personal care activities that every woman must perform. Like your facial skin, your bikini zone is just as delicate, or maybe, even more.

Despite this known fact, some ladies often just want to get the job done and skip on the necessary post-hair removal measures. Whether it’s through shaving, waxing, epilating or laser treatment, you must keep your bikini area hydrated and moisturized afterward.

Otherwise, you should prepare yourself to deal with skin problems such as inflamed skin, ingrown hairs, razor burns, and skin irritation. Surely, you don’t want this to happen to you right? Especially not in such fragile areas like your bikini line.

Now, the question is, among all products available today, which one is the best moisturizer for bikini area? Do you have one in mind already? Chances are, you don’t, which is why you’re reading this article right now. Continue reading so you can be guided.


  • Free of fragrance and oil
  • 24 hours hydration
  • Suitable for use on the entire body
  • Affordable price
  • Over 6.000 positive reviews

Our Top 12 Picks for Bikini Area Moisturizers

After shaving the bikini area, it’s normal to experience reddened skin, razor burn, and even ingrown hairs. This aftershave moisturizer in the form of a balm is created for women to treat, soothe, and moisturize their bikini zones. Formulated by dermatologists, it’s safe to use sensitive and irritated skin to nourish the skin with organic oils and vitamins.

Furthermore, it’s made with powerful organic oils, which in turn, provides the skin with strong hydration, deep care to hair follicles, and protection against harmful substances. Lastly, this moisturizing balm is free from silicone, any parabens, mineral oils, or synthetic perfumes. Simply put, you don’t have to worry about whether or not it’s safe to use on the private and bikini areas.

With shea butter as its main ingredient, this all-natural moisturizing product not only moisturizes the skin but also helps prevent hair growth. This product serves as both a body moisturizer and a hair inhibitor. In other words, it helps reduce hair density, length, and growth, on top of keeping your skin moisturized, so you won’t need to frequently shave, wax, or depilate.

It’s also scented with lemongrass and green tea. Made with natural ingredients including white willow bark and shea butter, it provides long-lasting moisture to the bikini area and other body parts. Additionally, it’s infused with plant extracts that aids in reducing the cell growth rate, thus, decreasing hair follicles and hair regrowth.

Moreover, this product calms skin and prevents razor bumps, thanks to its potent anti-inflammatory properties. Lastly, this moisturizer-slash-growth-inhibitor solution is formulated without parabens and phthalates. Hence, it’s safe and effective in diminishing hair growth down there. (Full brand review here)

Developed mainly as all-natural shave lubrication, this oil-based moisturizer allows you to have the closest, smoothest bikini shave, leaving your skin feeling silky.

What’s more, the Bikini Soft shave oil eliminates nicks and cuts, razor bumps and burns, skin irritation, and ingrown hairs. Its eleven all-natural hypoallergenic oils make it a great shave lubricant and a rich moisturizer that softens, hydrates, tones and restores the skin.

With this product, you won’t need to moisturize your skin again after shaving since its moisturizing effects are plenty enough for that. Aside from the bikini line, you can also use this for your underarms and legs. And guess what? You can even spot shave using this shave oil. So, if you’ve missed a spot, no worries because this product will help you.

With its lightweight formula, the CeraVe moisturizer gives all day long hydration to the skin. It boasts three essential ceramides that work together to restore your skin’s protective barrier. Ceramides play an important role in the skin’s natural barrier.

Their main job is to keep your skin hydrated. Injected with hyaluronic acid, this moisturizer aids in maintaining the natural moisture of the skin. What’s more, it’s gentle on the skin as it is fragrance-free, non-comedogenic, non-irritating, and hypoallergenic.

Simply put this product makes a perfect bikini moisturizer for the ladies. And since its a daily lotion, you can use it on the other parts of your body as well.

Coming from the all-known brand, Gillette, this bikini balm product works by moisturizing sensitive skin areas such as the bikini zone, underarms, and legs after hair removal.

It’s designed with a roll-on applicator so it’s easy to apply, instantly moisturizing and conditioning the skin. Be it after waxing, shaving, epilating, or electrolysis, this Gillette bikini moisturizer is perfect for anyone.

Although it is specially formulated for sensitive skin, it can also be applied to any dry skin areas, or used as a tattoo maintenance balm. In addition to its moisturizing effect, the common uses of this product also include treating acne, razor burn, razor bumps, and ingrown hairs.

Its fresh scent is also a nifty bonus, as it doesn’t just leave your skin feeling silky, but also smelling good. Use it every day to prepare your bikini zone for future hair removal and fresher and smoother skin.

This body moisturizer is formulated for sensitive skin, boasting its 24-hour moisturizing and skin relief powers. It’s a fragrance-free lotion that works instantly to hydrate and protect sensitive, dry skin, including the bikini area.

Infused with natural shea butter, oat oil, and Triple Oat Complex containing oat flour, it helps bring back your skin’s essential moisture for one whole day.

Oats have long been recommended by dermatologists for people with different sensitive skin problems. That’s because oatmeal has special properties, enabling it to greatly absorb moisture and relieve itchy, dry, and irritated skin. Aside from moisturizing your skin, colloidal oatmeal also provides soothing effects.

So, for long-lasting, 24-hour hydrated skin, this product is perfect. While it’s rich in shea butter ingredients, it’s still quick to absorb, making your skin soft and moisturized in no time. But is it safe to apply in the bikini zone? Short answer: definitely yes. It’s a gentle formula, not to mention also steroid-free.

This unique soothing and moisturizing cream is blended with all-natural hormone-free botanical ingredients to give you peace of mind that’s only possible through the use of a natural skin protectant.

It contains shea butter, aloe vera, and honey, and is fragrance-free so it won’t sting your bikini area when applied after hair removal. More importantly, this Kushae feminine cream is formulated by an OB-GYN to ensure effective skin protection even in your intimate areas.

Its light and creamy texture are due to the careful mixture of sea buckthorn leaves, essential oils, and aloe vera, providing soft, healthy and hydrating results on the skin. Ideal for sensitive skin, this product is pH-balanced and gynecologist-tested.

And the best part? This Kushae soothing cream isn’t just exclusive to your bikini and intimate parts. You can apply them all over your body for instant relief of sunburn or sensitive skin.

Enjoy a smooth, comfortable shave with this oil-based moisturizer by Tree Hut. This hair removal product is charged with 100% pure natural shea butter, plus a mixture of natural oils.

Shea butter is popular for being naturally rich in vitamins, which enhances collagen production and helps protect and nourish the skin to avoid drying. So, to achieve a premium and deep moisturizing effect in your bikini area, this product is perfect for the job.

Free from parabens and any other harmful chemicals, this shave oil is rich in vitamin E that works as an amazing moisturizer and aids in healing wounds and relieving skin inflammation.

Furthermore, it is infused with jojoba oil, which is non-comedogenic that helps lock in moisture, while providing rich antioxidants. It also provides a nice close shave on the bikini line for lesser razor bumps. 

This ‘superior’ shaving cream is named as such as it is known to fight nicks and razor burn, while still providing a close, comfortable shave. Formulated especially for women, it comes with a refreshing french lavender scent. What’s more, this moisturizer is packed with papaya, aloe, and calendula extracts that are suitable for women with sensitive skin.

Thanks to its moisturizing formula, it makes your skin impressively soft after use. Additionally, it’s made with other natural ingredients such as olive leaf extract, macadamia seed oil, and lemon extract. As such, it’s safe to use in your bikini zone.

With this Cremo shave moisturizer, you can now have a more comfortable shave without any burning, itching, or redness.

This natural moisturizing formula effectively lessens the appearance of ingrown hairs, razor burns, razor bumps, and acne. Used after shaving, waxing or any hair removal treatment, this aftershave solution is ideal for people with sensitive skin. Unlike many aftershave formulas, this one doesn’t have harsh chemicals and alcohol.

Instead, it’s made with aloe vera, lavender, witch hazel, and other natural and nourishing ingredients. Witch hazel helps reduce redness and irritation brought by shaving or waxing. Meanwhile, the lavender ingredient restores skin complexion and minimizes acne.

Since it’s a naturally-based product, this moisturizer is safe for use on armpits, face, neck, legs, bikini areas, and even the pubic areas. In fact, it’s designed for both men and women with regular, dry, or sensitive skin. With Kerah Lane’s natural formula, you can have a smooth bikini zone, while still smelling great.

Are you having problems with unwanted discoloration and uneven marks in your bikini area? If so, then this Palmer’s Cocoa moisturizer might just help you. Its advanced blend of special ingredients works together in eliminating dark marks and scars while replenishing and moisturizing the applied area.

Moreover, it is formulated with cocoa butter and vitamin E for deep moisture. Coupled with the right blend of nourishing ingredients including niacinamide, soy, and licorice extract, this moisturizer provides several skin benefits. As a result, it brightens complexion, fights discoloration, restores skin’s luminosity, and improves tone and texture.

This moisturizer is also suitable for all skin types, from the roughest, driest to most sensitive skin.

Formulated with shea butter, aloe vera, avocado oil, jojoba oil, and maca root, this shaving cream moisturizer is capable of significantly improving your intimate and bikini shaving experience. Its powerful moisturizing agents help prevent razor bumps and burns, itchiness, and ingrown hairs. This clinically-proven product is ideal for all skin types.

What’s more, it’s pH-balanced, hypoallergenic, and non-irritating for a completely safe application in your private area. And since it is specifically made for the most intimate areas of the body, you can safely apply it to other parts of the body. This cream also softens the most coarse body hair, be it the underarm or pubic hair.

For a close shave that doesn’t harm your sensitive bikini area, this IntiMD Coochy’s shaving cream is for you.

Things to consider when choosing the right bikini moisturizer

The bikini zone is usually, if not the only, area that gets the least skincare. It’s also one of the most sensitive parts of the skin. And because the bikini area lacks attention and is sensitive, it tends to be pretty dry as well. When the skin barrier is extra thin or damaged, the moisture escapes more easily, resulting in more dryness.

Sadly, as we age, the skin barrier can also become thinner. Thus, some products that used to work great on our skin can, later on, become more irritating and intolerable. If you want to show off your summer body, then you better get ready to also take care of your bikini area. You don’t want to scare off anyone with your dry and flaky skin.

Using ordinary bar soap when shaving can make your bikini area especially dry. That’s why it’s better to opt for shaving cream, gel, or any formula that goes well with shaving. If not, then you should use aftershave moisturizers to avoid getting dry and flaky skin after every hair removal session.

But how does one choose the right moisturizing product for her bikini zone? Keep in mind the following factors below the next time you’ll go on shopping:

1. Common irritants

When buying a bikini moisturizer, the rule of the thumb is to be wary of those that contain alcohol, sulfates, dyes, preservatives, or fragrance. For some people, the right aroma can improve their mood and help them relax. However, fragrances on skincare products can cause allergies and skin irritation. Thus, you might want to opt for a fragrance-free moisturizer instead.

That said, that’s not to say that all moisturizers with fragrances are bad for the bikini zone. Some, if you’re lucky, will suit your skin just fine. So, don’t rule them all out at first glance. Alcohol, on the other hand, is another case. It’s notorious for causing dryness on the skin, so it’s highly recommended to stay away from them.

2. Acids

Everyone wishes to have radiant and healthy skin and acids, albeit their scary name, can also contribute a lot to many skin goals. But for extra sensitive body areas, such as the bikini zone, and for people with sensitive skin, acids can cause more harm than good. These ingredients boost the exfoliation process but can disrupt the skin barrier of sensitive areas of the body.

Some of the acids you should be careful of are glycolic, salicylic, and lactic acids. It’s also important to note that other acids, specifically hyaluronic acid, are very safe to use for the skin. That’s because this substance is naturally produced by the body itself, so allergic reactions are extremely rare.

3. Skin Soothers

The bikini zone is highly sensitive, so it’s normal for its skin to get irritated after a hair removal session. A skin irritation comes in several forms like dryness, burning, flakiness, bumps or blisters, and even as common as redness. A dab of moisturizer usually does the trick.

However, what happens if your moisturizer is making the problem worse? Times like these highlight the importance of using the right bikini moisturizer. When picking a moisturizer, experts recommend using a product that soothes skin irritation and contains healing properties.

Common skin soothers that are good for the sensitive bikini zone are:

  • Aloe vera​
  • Calendula​
  • Colloidal oatmeal​
  • Niacinamide (vitamin B)​
  • Panthenol​
  • Sea buckthorn oil​
  • Soy​
  • Witch hazel extract

4. Essential Hydrators

Ceramide, shea butter, glycerin, jojoba oil, and cocoa butter are just some of the must-have hydrating components in a good bikini moisturizer. These hydrators are essential at locking in moisture into the bikini zone.

Failing to moisturize after shaving or waxing can over-dry your skin, leading further to irritation. Particularly for ladies who don’t use shaving cream, moisturizing afterward is of great importance.

Bonus Tips:

1. Ask Yourself First

Apart from moisturizing benefits, what other effects are you after? Do you wish to lighten the dark marks in your bikini area? Are there razor burns you want to treat altogether? Is your bikini zone overly dry and irritated? Or do you prefer a moisturizer that also works as a soothing balm? Answering questions like these will help you narrow down your choices to a few products.

2. Buy a moisturizer that doesn’t have more than 10 ingredients.

If you don’t have much time to carefully consider those factors we’ve mentioned, we recommend following this general rule.

That’s it. The fewer ingredients, the better since this means lesser potential interactions with the fragile bikini area.

3. Steer clear from moisturizers that are too oily or heavy

These kinds of moisturizing products might do the opposite, instead of helping you. Fortunately, lots of bikini moisturizers and aftershave creams today are packed with hydrating and soothing components, so they can help solve your problem.

Plus, many of them are also made with natural oils and organic ingredients, making them safe to use on the bikini areas.


1. Why do I need to moisturize my bikini area?

After your hair removal session, make sure to apply a moisturizer on your bikini area, blah blah. You’ve probably heard or read of this sentence quite a few times already. And now you’re wondering what’s truly the reason why we should moisturize the bikini zone. The answer is very simple really.

2. Do I have to pick a product that explicitly says ‘moisturizer’ on the label?

A moisturizer can come in various forms such as cream, lotion, balm, gel, or even oil. Since using soap daily can dry out the skin, it’s essential to put a moisturizer on your skin after shaving or waxing.

Moreover, using a razor on top of shaving soaps can be a too harsh combination for a delicate area like your bikini line. By moisturizing properly, it will help prevent itchy irritation, all the while maintaining the necessary moisture to keep your skin healthy.

3. My bikini area is very itchy after shaving. What should I do?

Itchiness in the bikini zone is not a serious problem since it’s outside, not inside of your intimate parts. In this case, there’s no need to book an appointment with your gynecologist. Itchiness is simply due to dry skin. It’s your skin’s way of responding to dryness or inflammation.

Dermatologists suggest using a rich, hydrating shave gel. Aloe vera gel and other gentle moisturizers that are packed with soothing ingredients are all safe bets.

4. Can I use my body lotion to moisturize my bikini area?

Yes, you can, provided that your body lotion or moisturizer is gentle, lightweight and preferably fragrance-free. The good thing about our bikini zone is that it isn’t as highly sensitive as your private areas. As such, this area won’t react negatively to mild and fragrance-free moisturizers.

But make sure to examine your lotion before applying them down there. There may also be more info online about the product on whether or not it’s safe to use for bikini areas.

5. Are there any moisturizing formulas that also promote wound healing in the bikini zone?

There are actually. Are you surprised? Luckily, some bikini moisturizers today have wound healing properties. In fact, several products can help diminish the appearance of dark spots and scars in that area of the body.

While the majority of these products are primarily formulated as whitening creams, they can also do a great job at keeping your skin moisturized.

Final verdict

Even after presenting you with our top 12 moisturizers for the bikini area, some of you may still be confused about which to purchase. Let me help you real quick. If your skin is very sensitive and would want to opt for a fragrance-free moisturizer, any of the ACARAA, Aveeno, Kushae, and CeraVe moisturizers is a good choice.

If you want to address skin problems like over dryness and irritated skin, we suggest using any of the products that has aloe vera and shea butter ingredients including Kushae, Cremo, Kerah Lane, and IntiMD moisturizers.

Meanwhile, if you're looking for a body moisturizer that is also safe and effective to use in your bikini zone, either of the CeraVe, Completely Bare, or Aveeno lotion will do.

For easy and convenient application, there's also Gillette Venus's balm. Looking specifically for oil-based moisturizers? Then pick any of the mentioned products from Bikini Soft or Tree Hut.

Regardless of what your pick will be, hopefully, our article has helped you ease some of your burdens. Just remember that with the right moisturizer for your bikini zone, you can comfortably strut on the beach in your bikini anytime you want!

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